Syed Mumtaz Ali and Imtiaz Ali Taj ,the father and son played an important role to promote Urdu literature in the masses. Mumtaz Ali got the education from distinguished personalities, among them was ,Muhammad Hussain Azad, an extraordinary person, who influenced so much upon him, resulting a compilation of book having spiritual stuff. Sir Syed Ahmad Khan, a reformist and enlightened person, was his contemporary and by following his famous magazine ''Tehzibul Akhlaque'' Mumtaz Ali launched a magazine named ''Tehzeeb e Niswan'' that created awareness in women circle regarding their rights. He also started publishing a magazine for children named ''Phool.'' He spent his entire life for the promotion of knowledge and wisdom in the society. His wife Muhammadi Begum provided every needed assistance to his husband. She was also a writer and contributed much on literary horizon. His son Imtiaz Ali Taj followed the footprints of his parents and gifted a lot to Urdu literature. He created an immortal comic character named ''Chacha Chakkan'' which was highly appreciated by readers and critics as well. Another milestone in Urdu literature is a marvelous drama ""Anarkali"" that is still considered as masterpiece . Taj 's wife Hijab Imtiaz was also a prolific writer and produced quality content for readers.